How Startups Can Get PR Mentions and Backlinks with No Budget

How do you acquire customers as a bootstrapped startup with a small (sometimes non-existent) marketing budget? You might have gotten your first customers through cold emails, outreach to your network, posting on forums and community pages, running paid ads, and posting on social media. You might eventually do content marketing to generate inbound leads and or you might start thinking …


2016 Year In Review

This review came a bit late for a few reasons, but the biggest reason was that I took more time to think about my year than writing about it. The other reason I almost didn’t do a review is

The Best Books I Read in 2016

“I should read more…” I found myself saying that a lot in previous years and finally stopped when my brother gave me a Haruki Murakami book and I’ haven’t stopped reading since. 2016 was my most productive reading year so far. I set a goal of reading 30 books and ended up at 29. Below is a list of my favorite books …